Tireweb Marketing gives independent tire dealers and regional chains a marketing team that already knows their business: Local SEO that gets your phone ringing, content that keeps your name in front of customers, and ad campaigns that fill bays. One monthly report shows you exactly what it’s all doing.
Two core packages and one on-demand service. Every dealer starts with Essentials, the Local SEO foundation. Advanced adds an active content layer on top. Advertising activates whenever you want paid campaigns working for you. Pick what fits, add the rest when you grow.
Tier 1
Get found locallyGoogle Business Profile optimization and Local SEO, the highest-leverage starting point for any tire dealer. Show up when customers in your area are already searching for tires.
Tier 2 add-on
Stay visibleAn active content layer on top of Essentials: weekly social, monthly blog content, seasonal campaign creative, and dedicated landing pages that make your ad spend traceable.
Activate on demand
Drive demandFully managed Google and Meta campaigns you can switch on for a seasonal push, a new service launch, or a competitive market. No permanent commitment to paid media.
A fully optimized Google Business Profile drives calls, direction requests, and website visits from buyers in your area. Essentials keeps your name, address, and phone consistent across directories, targets keywords across the whole customer journey from research to ready-to-buy, and builds the review volume that drives local ranking.
Audit and setup at onboarding, ongoing monthly optimization, and 4 GBP posts per month.
Meta titles, meta descriptions, and page headings updated directly on your website. Your site is a Tireweb site, so our team makes changes the same day. No web developer, no waiting.
NAP consistency audit and directory listing corrections, so every listing agrees on who you are and where you are.
Keyword research spanning informational to transactional searches, refreshed annually.
Automated alerts the moment reviews land. You write the responses; Tireweb prompts you automatically.
Schema markup per location, llms.txt deployment, and Bing Webmaster Tools verification, keeping you visible as customers get answers from Google AI Overviews, ChatGPT, Claude, and Perplexity, not just traditional search.
A dealer profile on TractionNews, the tire industry’s news platform.
GBP impressions and actions (calls, directions, website clicks), local keyword rankings, review count, and star rating. Every month.
Advanced builds on Essentials with an active content layer: weekly social posts, seasonal campaign creative timed to the tire industry’s purchase cycles, ad creative for paid campaigns, and dedicated landing pages for campaign traffic. It runs year-round whether or not you’re advertising, so your presence never goes quiet.
A quarterly content calendar keeps everything planned around tire buying seasons.
One post per week on Facebook and Instagram, written for your shop.
One blog post per month that gives search engines and customers a reason to keep coming back.
Two seasonal or promotional landing pages per quarter. Without them, campaign traffic can’t be cleanly attributed to marketing spend. With them, you know exactly what your marketing returned.
Ad creative produced and ready, so campaigns launch fast if you activate Advertising.
Tireweb writes your review responses, you approve. One revision round included.
A quarterly TractionNews editorial mention and backlink, aligned with your content calendar.
Everything in Essentials reporting, plus social posts published vs. target, reach and engagement, and landing page visits and bounce rate.
Advertising is an activatable service, not a mandatory monthly commitment. Once you’re on Essentials or Advanced, switch it on for seasonal promotions, a new service launch, a competitive market, or a growth push. Tireweb manages Google Search Ads, Google Local Services Ads, Google Remarketing, and Meta Ads across a single combined budget.
Setup and monthly optimization of Search, Local Services, and Remarketing campaigns.
Facebook and Instagram campaigns, set up and optimized monthly.
Ad copy written by the Tireweb marketing team, people who know how tires sell.
Campaigns structured to align with tire manufacturer co-op advertising programs, with documentation support, so eligible spend can be submitted for reimbursement and your net cost of advertising goes down.
Conversion tracking set up through your existing Google Tag Manager deployment. Calls, form fills, and quote requests all counted.
You pay Google and Meta directly through your own business accounts and retain full ownership of them. Tireweb’s fee covers management only.
Impressions, click-through rate, cost per click, conversions, cost per lead, platform-attributed ROAS, and co-op-eligible spend documented. Stacked on top of your Essentials and Advanced metrics.
Tireweb audits and optimizes your Google Business Profile, cleans up your directory listings, researches your keywords, and sets up AI Search Readiness. You start getting found.
A quarterly content calendar, weekly social, monthly blog posts, and campaign landing pages keep you visible between searches.
Winter tire season, a new location, a competitive push: turn on managed Google and Meta campaigns, structured to qualify for manufacturer co-op.
Rankings, reviews, reach, leads, and ROAS in a single monthly report. No agency hand-waving, no stitched-together dashboards.
| Essentials | + Advanced | + Advertising | |
|---|---|---|---|
| Google Business Profile optimization + 4 posts / month | Included | Included | Included |
| Local SEO: NAP, directories, on-page fields, keywords | Included | Included | Included |
| AI Search Readiness (schema, llms.txt) | Included | Included | Included |
| Review monitoring + alerts | You respond | Drafted for you | Drafted for you |
| Social posts (Facebook + Instagram) | – | Weekly | Weekly |
| Blog content | – | Monthly | Monthly |
| Campaign landing pages | – | 2 / quarter | 2 / quarter |
| Ad creative | – | Included | Included |
| Google + Meta ad management | – | – | Included |
| Co-op-eligible campaign structure | – | – | Included |
| Monthly performance report | Standard | Expanded | Full funnel + ROAS |
| Starting at (per location / month) | $350 | +$500 | +$250 + 15% of ad spend |
| Starting-at pricing per location per month; multi-location discounts available. Advanced requires Essentials. Advertising requires Essentials or Advanced. Full pricing on your demo call. | |||
The people marketing your shop are the same people who run your website. A page title change or a new landing page happens in days, not after a ticket to somebody’s web guy.
Your marketing connects to the same system that takes your orders and books your appointments, so your monthly report shows real calls, real quote requests, and real sales. Not vanity numbers.
Content planned around winter changeovers and summer sets, and ad campaigns built to qualify for manufacturer co-op dollars. A generalist agency doesn’t even know co-op exists.
See how Tireweb Marketing would work for your locations in a 30-minute walkthrough with someone who knows the tire trade.